Anti-counterfeiting enforcement in Ukraine

Anti-counterfeiting enforcement in Ukraine

Counterfeit goods in Ukraine – products bearing your trademark, reproducing your registered design, incorporating your patented technology, or copying your copyrighted work without authorisation – damage your business in three ways at once: financially, through lost sales and market share; reputationally, through poor-quality fakes eroding consumer trust in your genuine product; and, in some product categories, through direct safety risks to consumers.

ADVANCE PARTNERS provides comprehensive anti-counterfeiting enforcement services for foreign brand owners, patent holders and rights holders operating in or through Ukraine. We go beyond reactive spot enforcement: we investigate the full supply chain, identify the source of the counterfeit operation, and deploy a coordinated combination of civil, criminal and administrative tools to dismantle it – with cross-border reach through our partner network in over 90 jurisdictions.

Understanding Counterfeiting in Ukraine: What Rights Are Infringed

What is counterfeiting

Counterfeit goods in Ukraine typically implicate one or more of the following IP rights. The specific right infringed determines which legal instruments are available and which criminal provisions apply.

IP Right Infringed
Typical Counterfeiting Conduct
Key Legal Basis
Trademark
Applying a protected brand to non-genuine goods; selling fakes under a well-known mark
Law on Trademarks; Criminal Code Article 229
Industrial design
Reproducing the registered appearance of a product or its packaging
Law on Industrial Designs; Criminal Code Article 177
Patent (invention / utility model)
Manufacturing or importing products that incorporate a patented technical solution without authorisation
Law on Inventions and Utility Models; Criminal Code Article 177
Copyright
Producing and selling pirated physical copies: discs, books, branded merchandise, software on physical media
Law on Copyright and Related Rights; Criminal Code Article 176

Investigation and Supply Chain Mapping

Targeting only the end retailer without tracing the counterfeit supply chain is a temporary fix: remove one seller, and another appears within days. Effective anti-counterfeiting enforcement requires identifying and acting against the source – the manufacturer or importer – and each link in the distribution network down to the point of sale.

  • Identification of legal entities and individuals manufacturing or distributing counterfeit goods in Ukraine
  • Corporate registry, customs and tax data analysis to identify beneficial owners and affiliated entities within the distribution scheme
  • Mapping the network: manufacturer or importer → wholesale distributor → retail seller

Test purchases at physical retail locations, markets and online platforms with legally sound documentation of the transaction, product characteristics and seller identification

  • Photo and video documentation of counterfeit goods in retail environments, at trade fairs and on marketplaces
  • Notarial certification of evidence for admissibility in Ukrainian courts and criminal proceedings
  • Expert witness engagement for comparative product examination and patent-technical analysis
  • Damages assessment report for use in civil claims and criminal case qualification

Pre-Litigation Demand

A well-documented cease and desist letter – backed by a solid evidentiary foundation, a clear legal characterisation of the infringement, and an explicit statement of the criminal exposure – frequently produces rapid results without the cost and delay of formal proceedings. A single retail seller who understands the legal consequences and receives a credible demand from a recognised IP law firm often chooses to comply.

We calibrate the demand to the specific counterparty: for an isolated retailer, a targeted letter citing evidence from a test purchase; for a distributor or manufacturer, a comprehensive demand that maps the full scope of infringement and the range of remedies available. We assess each situation and advise on when pre-litigation demand is appropriate and when immediate court action or criminal referral will be more effective.

Litigation

If the infringer ignores pre-trial demands or the scale of the infringement requires a harsh and immediate response, we move the case to court. Our litigation strategy is aimed not merely at the formal recognition of your rights, but at completely blocking the counterfeiter's operations and imposing inevitable financial punishment.

We form a comprehensive legal position covering all stages of judicial enforcement:

  • Immediate Blocking (Preliminary Injunction): Even before the hearing on the merits, we file a motion to seize the identified batches of counterfeit goods. This prevents further sale, concealment of the goods, or asset stripping by the infringer during the trial.
  • Complete Cessation of Infringement: Obtaining a court injunction against any further manufacturing, importing, distributing, stocking, or advertising of the counterfeit products.
  • Recovery of Financial Losses: Enforced recovery of damages incurred (including lost profits) or claiming strict monetary compensation for the unauthorized use of intellectual property objects.
  • Physical Elimination of the Threat: A court order for the removal from civil circulation and destruction of both the counterfeit goods and the materials or specific equipment used for their manufacture.
  • - Reputation Restoration: Obligating the infringer to publicly deny their affiliation with the original brand and to publish the court decision in the media, which helps restore the trust of your consumers.

Criminal Prosecution

Criminal prosecution is the appropriate track for large-scale or organised counterfeiting operations, or where the identities of the upstream parties in the supply chain cannot be established without the investigative powers of law enforcement – search warrants, seizures, compelled production of records – that are unavailable in civil proceedings.

Criminal Code Provision
Offence
Maximum Sentence
Article 176
Copyright and neighbouring rights infringement causing significant material damage (above UAH 17,000)
6 years' imprisonment + confiscation
Article 177
Infringement of rights in inventions, utility models or industrial designs causing significant material damage
6 years' imprisonment + confiscation
Article 229
Unlawful use of a trademark, trade name or geographical indication causing significant material damage
Fine + confiscation

A criminal complaint filed with the Bureau of Economic Security (BEB) or the National Police triggers a formal pre-trial investigation, during which investigators can conduct searches, seizures and other measures that reveal the full scope of the operation and identify all participants. We manage the entire criminal enforcement track on behalf of foreign rights holders – without the client being physically present in Ukraine at any stage.

Cross-Border Enforcement

Counterfeits sold in Ukraine are frequently manufactured abroad – most often in Asia – and routed through multiple transit countries before reaching the Ukrainian market. Addressing the symptom (the Ukrainian retailer or distributor) without acting at the source produces limited results. We coordinate cross-border anti-counterfeiting enforcement through our partner network in over 90 jurisdictions:

  • Demand letters to foreign manufacturers and exporters
  • Coordination of parallel civil or criminal proceedings in the country of manufacture
  • Customs recording in Ukraine and partner jurisdictions to intercept shipments at the border
  • Providing Ukrainian evidence and investigation materials to foreign counsel for use in international proceedings

Our Services

Service
Scope
Anti-counterfeiting strategy
Supply chain analysis, risk mapping, enforcement track selection
Investigation and evidence
Test purchases, corporate and customs data analysis, expert examination, damages assessment
Pre-litigation demand
Cease and desist with evidentiary basis, negotiation, settlement documentation
Civil litigation
Interim measures, injunction, damages recovery, destruction order
Criminal prosecution
BEB/Police complaint, investigation support, victim representation
What is the first step when we discover counterfeits in the Ukrainian market?

Conduct a test purchase and document it properly before taking any other action – do not contact the seller or give any indication that you are investigating. The test purchase establishes the fact of infringement, identifies the seller, and provides a product sample for expert examination. Preserve all documentation: receipt, packaging, product, photographs. Сontact us for a strategy assessment.

Can a foreign rights holder initiate criminal proceedings in Ukraine?

Yes. A foreign legal entity or individual that has suffered harm as a result of counterfeiting in Ukraine has the right to file a criminal complaint as a victim. We act as legal representative of the foreign client throughout the Ukrainian criminal proceedings – filing the complaint, liaising with investigators, attending procedural actions and representing the victim in court – without the client needing to be present in Ukraine.

What damages can be recovered?

Ukrainian law provides flexible options. For trademark and patent infringement: full damages, comprising proven actual loss and lost profits. For copyright infringement: at the rights holder's election, either full damages or statutory compensation. This statutory compensation route is particularly useful for digital products and branded merchandise where precise loss quantification is difficult.

Should civil and criminal proceedings be pursued simultaneously?

In complex cases, yes – and this is often the most effective strategy. Criminal proceedings unlock investigative tools (search warrants, seizures, compelled disclosure) that are unavailable in civil litigation, and allow identification of the full distribution network. Evidence gathered in the criminal investigation can be used in the civil claim. We coordinate both tracks from the outset to avoid procedural conflicts and maximise impact.

Is your brand being counterfeited in Ukraine?

Are fake versions of your product being sold through Ukrainian retailers, markets or online platforms? ADVANCE PARTNERS provides experienced local counsel for anti-counterfeiting enforcement in Ukraine – from investigation to criminal prosecution and cross-border supply chain action.

Request a complimentary initial consultation. Our team will respond within one business day.

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Do you need advice on registration, protection or maintenance of intellectual property rights?

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